About us
Preferred partner in promotional activation
HighCo DATA Benelux is your couponing expert, offering a wide range of promotional services. We drive consumers to your store or brand through both traditional and digital activations that engage and motivate your customers. With our Promotions & Prices Tracker, you can monitor all the market promotion data closely. Explore our business story, get a glimpse of our team, and discover how we efficiently launch your promotional campaign toward success!
Leading clearing house since 1985
40 years ago, the very first coupon was manually cleared in a small garage in Waterloo. In the years that followed, our company grew rapidly. Today, HighCo DATA Benelux has become Belgium’s leading clearing house. We are pioneers in couponing and guide you carefully through the complex promotional landscape.
As a subsidiary of HighCo, a publicly listed French company, we operate independently and with purpose. Your goal is our priority.
All-round promotion & deep know-how
Couponing was our starting point, but today we handle your entire promotional journey from A to Z. With a creative and tailored approach, we design a unique promotional flow for you, from cashbacks and sampling to loyalty programs and many more activations. Every element is crafted to maximize the impact of your campaigns.
We provide continuous guidance, hands-on support, and performance tracking. We do not act as a simple supplier, but as your strategic partner and data expert.
The building blocks of our foundation
Customer focus
A personal approach, with attention to your unique sales objectives.
Reliability
Tailor-made advice, backed by data, crystal clear and to the point.
Quality
A carefully developed promotional plan, aimed at strong results.
Innovation
The latest techniques to strengthen your marketing campaigns.
We proudly present: our promo experts
Meet & greet our 45 passionate promotional specialists: each and every one of them experts in their field, going above and beyond every day to ensure your promotional campaign is a complete success.
The leadership behind HighCo DATA Benelux
Security & compliance
Corporate Social Responsibility
What impact do we want to have on our employees, our clients, our environment, and the society around us? Every day, we reflect on our actions and commitments to ensure they have a positive impact on our stakeholders.
HighCo has been a signatory of the United Nations Global Compact since 2014, confirming its voluntary commitment to continuous progress in corporate social responsibility.
Respect for its business ecosystem is a core value for HighCo: 650 suppliers (in France and Belgium, where the group generates more than 99% of its activity) have signed the Responsible Purchasing Charter.
Structured around four themes (environment, social & human rights, ethics, and responsible sourcing), 21 criteria are analyzed each year to allow EcoVadis to assess the quality of a company’s CSR management system.
In 2025, HighCo renewed its “GOLD” medal. This recognition reflects the group’s commitment to CSR, particularly its environmental, social, and ethical initiatives.
In 2025, HighCo achieved a score of 83/100 in EthiFinance’s ESG Ratings.
EthiFinance is an independent European non-financial rating agency specializing in evaluating companies’ ESG performance. The score achieved by HighCo reflects our commitment to sustainable development and the integration of ESG considerations into our operations and strategy.
The CDP is an international non-profit organization that manages one of the largest environmental databases in the world.
In 2025, HighCo received a B rating on the SME climate questionnaire, the highest score in this category. This reflects the progress made in recent years to develop a carbon methodology tailored to our activities and to define a decarbonization trajectory.
Let's work together
HighCo DATA Benelux is the market leader in couponing and your best partner for successful promotion. We blend all the different promotional solutions and techniques into the perfect marketing mix for your unique situation.
Want to use our expertise for your promotions?
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